Friday, April 24, 2009

Doing Business in India


Arketi members attended this month's Technology Executives Roundtable (TER) event which featured a distinguished group of India experts, including Ani Agnihotri (IIIrd Millennium Technologies Inc.), Vinod Keni (Aquarian Group), Madhu Madhusudan (VectorSpan, Inc.), Sanjoy Malik (Air2Web, Inc.) and Vaibhau Parikh (Nishith Desai Associates) discussing the in's and out's of doing business in India. Moderated by R. Jason D'Cruz (Morris, Manning & Martin, LLP), the event broached key insights, such as the fact that India is a huge and growing market that is attractive to U.S. businesses for penetration, and that outsourcing continues to grow in other areas such as back office processing (legal, finance). Panelists also discussed how best to handle the challenges of working in India from capital structure, legal and regulatory issues to managing time and cultural differences. All panelists agreed that for U.S. businesses to succeed, they must have patience, the right partner and flexibility in how they approach the market. Spotted in the audience were Ed Daihl (SIS), "Raj" Rajan (Virima), Dan Ciprari (Illumitron), and Keith Washington (Flo Healthcare).
For more information about TER, visit http://www.ter-atlanta.com/.

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